Simplified is a real creative suite — design, video, AI clips, and social scheduling to nine networks. We can’t schedule social at all, so on that job it wins outright. It does track competitors, which most comparison pages get wrong — but on Facebook Pages, and only Facebook. It has no SEO audit, no AI-visibility tracking, and no refunds of any kind. And $29.99 buys one seat and one brand.
No card required · Live in ~5 minutes · 14-day money-back on paid plans
…and the work still arrives as a recommendation.
We want to be straight about this, because most comparison pages you’ll read simply say Simplified has no competitor tracking, and that’s false. It ships a Competitive Analytics product, it tracks unlimited pages, and it’s free. Credit where it’s due.
It only works on Facebook. Their own page says so, and says Instagram and LinkedIn are being added. So today, your rival can publish six blog posts, rebuild their pricing page, run a LinkedIn campaign and post daily to Instagram — and Simplified will show you their Facebook engagement rate.
And what it shows you is a metric. A rival’s post got 400 likes. ScoutRival reads six channels and tells you what it means and what to do about it before lunch — with the work attached.
A recommendation is a to-do. A draft is done work.
Simplified is genuinely good at production. A real graphic-design suite, a video editor, AI clips and subtitles, and then it schedules the post to nine networks — Instagram, Facebook, TikTok, LinkedIn, YouTube, Pinterest, Threads, X and Google Business Profile. We can’t schedule a single one.
What it can’t tell you is what to make. It has no view of your rival’s blog, no SEO audit, and no idea whether AI engines recommend you. It’s a beautifully equipped kitchen with nobody deciding the menu.
ScoutRival writes the 1,000–5,000-word article and the social posts from a gap it actually found — then publishes the article to WordPress. Simplified exports to WordPress too, so we’ll call that row even.
Whether your website is any good. ScoutRival runs a 27-check SEO audit graded A–F with fix cards. Simplified has no site audit at all.
Whether AI engines recommend you. ScoutRival asks ChatGPT, Perplexity, Claude and Gemini the questions your customers type and records whether you were named. Simplified tracks none of them.
Both included on every ScoutRival plan from $29. Read from Simplified’s own pricing page in July 2026.
Their true monthly rate — the $24 you see first is the annual price behind a toggle. Compared against ScoutRival Pro at $89: 3 brands, 3 seats.
To be fair, they have a genuinely usable free tier and we don’t. If you want to try before you spend anything, Simplified lets you. Just know there’s no way back out of a paid month.
Every price read from Simplified's own pricing pages in July 2026, and linked so you can check us.
| ScoutRival | Simplified | |
|---|---|---|
| What it costs | ||
| Free tier | We don’t have one | 3 social accounts, 5k AI words — genuinely usable |
| Entry price, month-to-month | $29 Everything included | $29.99 The $24 you see is the annual rate |
| Brands & seats at that price | 1 | 1 1 seat, 1 brandbook |
| Money-back guarantee | 14 days, all paid plans | Their FAQ: “We can’t offer refunds for cancellations” |
| It watches | ||
| Competitor monitoring | 6 channels + founder LinkedIn | Facebook Pages only — IG and LinkedIn “coming soon” (Jul 2026) |
| A rival’s website & blog | Daily | |
| What you get from it | A decision Fight, reposition, or raise your price | A metric Engagement dashboards |
| SEO audit of your own site | 27 checks, graded A–F | |
| AI-search visibility | ChatGPT, Perplexity, Claude, Gemini | |
| A daily brief telling you what to do | 7am, every morning | |
| It creates & ships | ||
| Writes the article | 1k–5k words, brand voice | AI writer, 100k words on their paid tier |
| Publishes to WordPress | One click | 1-Click WordPress Export |
| Schedules & posts to social | We write; you post | 9 networks, bulk CSV, approvals, inbox |
| Where Simplified wins — and it isn’t close | ||
| Social scheduling | We cannot schedule at all | 9 networks, with a social inbox |
| Graphic design | We generate image prompts, not designs | A real design suite |
| Video editing & AI clips | Plus AI subtitles | |
| A free tier | ||
| Client approval workflows |
Prices read from Simplified's own public pricing pages in July 2026 (source). They change — check theirs. Simplified is a trademark of its owner. ScoutRival is not affiliated with, endorsed by, or sponsored by them. Spot something stale or unfair? Tell us and we'll correct it — including if you work there.
You have someone whose job this is.
Their data is the best there is. If that's your situation, it's the better buy — and we'd rather you knew now than after the refund.
Nobody there does marketing full-time.
Yes — and most comparison pages get this wrong, so we won’t. Their Competitive Analytics tracks unlimited pages and it’s on the free plan. The catch: it works on Facebook Pages only. Their own page says Instagram and LinkedIn are being added. So as of July 2026 it can’t see your rival’s blog, their Instagram, their LinkedIn or their YouTube — which is where most of the signal actually is.
That’s the annual rate, behind a toggle. Month-to-month it’s $29.99 — and that buys 1 seat and 1 brandbook. ScoutRival Pro is $89 for 3 brands and 3 seats. Worth knowing before you commit: their FAQ says “We can’t offer refunds for cancellations.”
It might be, and we’d rather you knew now. Simplified schedules to nine networks and we schedule to none. We write the posts — for every platform, in your voice, from the same brief that produced your article — and you post them, or you pair us with a scheduler. If pressing “schedule” is the job you’re hiring for, Simplified does it and we don’t.
It can — 1-Click WordPress Export. That row’s a draw and we’re not going to dress it up as a win.
Most people shortlist two or three. Here's what else lands on the list next to Simplified — what each one costs, and where each one stops.
The best on-page optimizer there is — and its entry plan tracks zero AI prompts, in their own words. The advertised $49 is the annual rate; month to month it’s $59.
A very good AI writer, at $69 a seat with no free plan — that still waits for you to know what to write. Three seats runs $207. Ours runs $89.
A genuinely good content system whose decay watchdog guards your pages. Nothing in it watches a competitor — and Claude costs $299/mo.
Honestly? It writes excellent articles from $9 and publishes to four platforms. What it can’t do is tell you which article is worth writing.
A strong SEO writer that publishes and schedules to WordPress. But Perplexity needs the $199 tier, its AI visibility refreshes weekly, and its only rival channel is Reddit.
The value champion: $69 with unlimited seats, bring-your-own-key, and a 30-day refund that beats ours. But its “competitors” are just whoever ranks for your keyword.
We've researched all 35 — prices, limits and where each one stops. See every comparison →
Add your website, name a competitor, and go to bed. Your first brief lands tomorrow morning — with the article already written.