For Fractional CMOs

Prove value in 90 days — across every client.

You have 2–5 clients and one mandate: show impact fast. ScoutRival gives you an instant competitive and AI-visibility read on each, a daily brief that becomes your value story, and content execution — so you look like a whole marketing team. BYOK zeroes the AI cost; 2–5 clients fits the Agency plan exactly.

Run my free visibility scan See the plan

Instant read on each clientBYOK zeroes AI cost2–5 clients = the 5-brand cap

Live · 2 engines checked

AI-Visibility scanclient: northgateit.com

Prompt tested: Running your client’s AI-visibility scan…“Best managed IT company near me?”“IT support for business?”

ChatGPT grounded · 7 sources

Named 3 competitors — your client wasn’t one

Not named

Gemini memory probe

Recalled a rival by name

Not named

Your client’s AI-Visibility score is 45/100 (±6). A competitor owns the answer — a concrete, fixable gap you can present in week one to prove you’re already working.

Illustrative result · a weighted 0–100 score with a confidence band — AI answers change run to run, so this is a measurement, not a fixed rank.

Client brief · #1 actionYour client’s rival is winning the AI answer and just published a buyer guide. Here’s the counter — drafted, ready to approve. Your week-one win.

01The problem

You’re one person expected to be a whole marketing team.

Fractional CMOs are hired to show impact fast, part-time, across several clients — with no team and a 90-day clock on every engagement.

90 days

To prove value, or the engagement ends.

You need a concrete, credible win early. Strategy decks don’t count; a measured gap you can close does.

Src: fractional norms · verify

2–5

Clients, part-time, with no team.

You can’t personally research competitors, measure AI visibility, and produce content for every client every week. Something slips.

Illustrative · fractional reality

the read

You need an instant picture of each client’s position.

Day one, you should know where they stand vs rivals and in AI. Manually, that’s weeks you don’t have.

Src: onboarding · verify

the story

Every review needs a value narrative.

Renewal depends on showing what you did and what moved. A daily brief per client is that story, generated.

Illustrative · engagement reality

02A day in the life

Illustrative scenario

A 90-day mandate

How you prove value fast, across clients. (scroll)

You · fractional CMO

You take on an IT-services client with a 90-day window to show impact. You need a concrete win in week one, not a strategy deck they’ll forget.

The gap

Manually auditing their AI visibility, mapping competitors, and producing content — across 2–5 clients, part-time — isn’t possible. You need leverage that makes you look like a team.

ScoutRival · run it free on one client

You run a scan: 45/100, a rival owns the AI answer. That’s your week-one finding. You add each client as a brand ($29.80 on Agency), and the daily brief becomes your standing value story. BYOK means AI content costs you nothing.

✓

The renewal

At the 90-day review: “here’s where you were in AI, here’s what your rivals did, here’s what we published, here’s the number moving.” Concrete impact, part-time — and the engagement renews.

03How ScoutRival solves it

Leverage that makes one person look like a team.

Tap a client pain to see exactly what you deliver.

Instant AI-Visibility read

Day one, get a weighted 0–100 AI-visibility score across ChatGPT and Gemini for each client, with a confidence band — a concrete, fixable gap you can present immediately as proof you’re already working.

Client not named for money promptgap

Competitor citedflagged

Score you present at the review45 → 63

A concrete, credible finding in week one — not a strategy deck.

Per-client Daily Brief

Each client’s competitors get watched daily — content, offers, AI answers — with a short brief per brand. It becomes your standing value story and your to-do list, across every engagement.

Client rival published a buyer guidetoday

Competitor changed positioningflagged

Action drafted per clientready

The value narrative for every review, generated for you.

Content execution

BlogCraft drafts the articles AI cites and Compose writes the posts — in each client’s voice, on the brief. BYOK zeroes the AI cost, so you execute like a content team without paying for one.

Client article — draftedready

Content score (must clear 88)92

BYOK = $0 AI costpassed ✓

Execution, not just strategy — you look like a whole team.

Publish + a number that moves

Publish to client sites (WordPress in one click) and report a graded AI-visibility score with fix cards. The number moving over the engagement is the proof that renews you.

Client share of voice47%

Client AI access82

Client citability84

The measured impact a fractional engagement lives or dies on.

04Your free scan

In 60 seconds, get your week-one finding.

No card, no call. Enter one client’s site and a competitor — we’ll show you the AI answers, the score, and the concrete gap you can present on day one.

05vs. what you use today

One person vs one person with leverage.

Fractional means no team and a fast clock. ScoutRival is the leverage that makes you look like a marketing department. The honest comparison:

Capability	Doing it all yourself	ScoutRival
Instant AI-visibility read per client	Weeks of manual work	Score in 60 seconds
Competitor tracking for every client	You can’t keep up	Daily Brief per brand
Content execution without a team	It slips	Drafted, you approve
A number to prove value at review	Anecdotes	AI-visibility score
AI content cost	Adds up	BYOK = $0
Typical cost	your limited hours	$29.80 / client brand

2–5 clients fits the Agency plan exactly — 5 brands for $149 ($29.80 each). BYOK zeroes the AI cost, so it’s leverage, not overhead: one person who delivers like a team.

06Voices from the field

Built for the operator who’s a whole marketing team of one.

The voice we built ScoutRival to earn — real stories land here at launch.

Example voices, written from real industry pain points — we’re onboarding founding customers now.

07The math

One engagement covers the whole seat.

Your cost is $29.80 per client brand — and 2–5 clients fit the $149 Agency seat. A single engagement’s fee covers the entire plan many times over; the tool is pure leverage.

Clients in your book3

Value of a fractional engagement / yr

At a typical ~$5,000/mo fractional retainer — the value the leverage helps you deliver and defend.

ScoutRival Pro / yr

$1,068

The Agency seat is $149/mo for up to 5 clients — a rounding error against a single engagement fee.

08Pricing

Start free. It fits your book exactly.

2–5 clients = the Agency plan’s 5 brands for $149/mo ($29.80 each). BYOK zeroes the AI cost. Prove value in 90 days.

Free

to try it out

1 brand · 1 seat · 1 competitor
50 credits/mo
Daily Brief + competitor watch
A taste of AI-visibility

Start free

Starter

$29/mo

or $290/yr — 2 months free

1 brand · 1 seat · 5 competitors
1,000 credits/mo
Full content suite + WordPress publish
Best for a single solo location

Choose Starter

Pro

$89/mo

or $890/yr — 2 months free

3 brands · 3 seats · 5 competitors each
3,000 credits/mo
BlogCraft long-form + one-click publish
Bring your own AI key = unlimited

Start with a free scan

Best for fractional CMOs

Agency

$149/mo

or $1,490/yr — 2 months free

5 brands · 5 seats · 7 competitors each
5,000 credits/mo · +1,000 per extra seat
Bring your own AI key = unlimited
White-label · for agencies & multi-client

Choose Agency

Extra Agency seats $25/mo each (+1,000 credits). BYOK zeroes content & AI-visibility costs on Pro and Agency. 14-day money-back on all paid plans.

09FAQ

The honest answers.

Why does the Agency plan fit fractional CMOs?

A fractional CMO typically runs 2–5 clients — exactly the Agency plan’s 5-brand cap for $149/mo ($29.80 per client). Bring your own AI key and the content cost is $0, so it’s leverage rather than overhead.

What’s the week-one win?

A measured AI-visibility gap. You run a grounded scan on the client, get a weighted score with a confidence band, and present a concrete, fixable finding on day one — proof you’re already delivering, not just planning.

Can I use it to win the engagement?

Yes — run a free scan during the pitch and show the prospect a real AI-visibility gap. It’s a more concrete close than a strategy deck, and it sets up your 90-day plan.

Which AI engines do you actually check?

Two: ChatGPT (web-grounded, so it cites live sources) and Gemini (a “memory probe” — what the model already believes, no citations). They’re deliberately different signals, and we label which is which. We don’t claim to track “every AI” — no honest tool can — we measure the grounded answers your customers are most likely to see.

Is the “AI rank” a real number?

AI answers aren’t a fixed leaderboard — ask the same question twice and the list often changes. We measure it honestly: repeated prompts across ChatGPT (web-grounded, with citations) and Gemini (a memory probe), turned into a weighted 0–100 score with a confidence band. A real measurement, not a made-up rank.

Can I cancel, and is there a guarantee?

Yes to both — cancel anytime, no lock-in, and there’s a 14-day money-back guarantee on paid plans. You can also start on the free plan and never pay a cent until it’s earning its keep.

Two minutes, no card

Get your week-one win in 60 seconds.

Run a free scan on one client, get a concrete AI-visibility gap to present on day one, and use the daily brief as your standing value story. Two minutes, no card.

Run my free visibility scan See pricing

Instant per-client readContent executionChatGPT + GeminiBYOK = $0 AI cost