For HVAC Contractors

Whose name does AI give for “AC repair near me”?

22% of homeowners now use ChatGPT to find a contractor, and 80% of operators say they don’t know how to appear in AI search. ScoutRival shows you where you’re invisible, watches your rivals, and publishes the content that wins the call — before the season turns.

Run my free visibility scan See the plan
Checks ChatGPT + GeminiPublishes to your WordPress siteNo shared leads, no lock-in
Live · 2 engines checked
AI-Visibility scancomfortairhvac.com

Prompt tested: “Best HVAC company for AC repair in Phoenix?”“AC repair near me?”“Furnace replacement Phoenix?”

ChatGPT grounded · 6 sources
Named 3 companies — yours wasn’t one
Not named
Gemini memory probe
Recalled “Desert Air Pros” by name
Not named
40

Your AI-Visibility score is 40/100 (±7). Desert Air Pros is named in both engines for “AC repair near me,” and 78% of contractors don’t come up in AI at all.

Illustrative result · a weighted 0–100 score with a confidence band — AI answers change run to run, so this is a measurement, not a fixed rank.
Your morning brief · #1 actionPublish “AC not cooling in Phoenix? 6 things to check first” — the exact question homeowners ask AI before they call anyone.
01The problem

Rising lead costs, and you can’t see where the calls go.

The homeowner asks AI before they ever fill out a form — and most contractors have no idea whether they’re in the answer.

$52
Average HVAC cost-per-lead — and rising ~10.5%/yr.
You’re paying more every year for the same shared lead, while the organic and AI calls go to whoever shows up first.
Src: industry CPL data · verify
0%
Of homeowners use ChatGPT to find a contractor.
That share is climbing fast. If AI names a rival for “AC repair near me,” you never enter the consideration set.
Src: industry survey · verify
0%
Of operators don’t know how to appear in AI search.
It’s the #1 admitted gap in the trade — and the contractors who fix it first take the calls the others can’t see.
Src: Scorpion 2026 · verify
0
Person runs dispatch, crews, and marketing.
That’s you or your office manager. There’s no time to write content or track rivals — so the marketplace keeps billing and nothing changes.
Illustrative · owner reality
02A day in the life
Illustrative scenario

Shoulder season at ComfortAir

The pattern every independent HVAC shop knows — and how it breaks. (scroll)

1
Rick · owner
First heat wave hits. A homeowner asks ChatGPT “best AC repair in Phoenix.” ComfortAir isn’t named — Desert Air Pros is. Rick is still paying $52 a lead and wondering why the phone is quiet.
2
The gap
He Googles the same thing. Desert Air Pros is #1 and owns the AI answer. Rick’s marketing “company” sends a report about impressions. Nothing explains the gap or how to close it.
3
ScoutRival · morning brief
Rick runs a free scan: 40/100. The brief shows Desert Air owns the AI answer and posts seasonal maintenance guides. Action #1: “Publish an ‘AC not cooling? checklist’ guide.” BlogCraft drafts it; Rick approves; one click to WordPress.
✓
Before the season peaks
His guides are indexed and getting cited. When demand spikes, ComfortAir is already visible — catching organic calls at $0 per lead instead of $52 shared with the whole marketplace.
03How ScoutRival solves it

Everything a marketing hire would do — run from the shop.

Tap a pain to see exactly what the product does about it.

AI-Visibility check

We ask ChatGPT (web-grounded, with citations) and Gemini (a memory probe) your money keywords — “AC repair {city},” “furnace replacement near me” — and score how often you’re named, with a confidence band. Re-check any day.

“AC repair Phoenix”not named
“furnace replacement near me”rival named
“AC tune-up {city}”named ✓
You see exactly where the marketplace and rivals are beating you.

Competitor watch + Daily Brief

Track your local rivals’ site, blog, and social. Each morning: new maintenance guides, new financing offers, new service areas — plus the one action to stay ahead of the season.

Desert Air posted “AC maintenance” guidetoday
New “$0 down” financing offerflagged
Action: publish your checklist guidedrafted
You react to their move the same day, not next season.

AI content in your voice

BlogCraft writes the guides homeowners search (“AC not cooling checklist,” “heat pump vs furnace,” “{city} HVAC rebates”); Compose writes the posts; Prompt Studio makes the images. You approve, it ships.

“AC not cooling? checklist” — draftready
Content score (must clear 88)90
Schema + FAQ added for AI citationpassed ✓
A library of seasonal content without hiring a writer.

One-click publish + SEO audit

Push guides straight to WordPress in a click, and get a graded site-wide SEO + AI-visibility audit with fix cards — so your site turns into a lead source that compounds, instead of a place ads point to.

Share of voice43%
AI access80
Citability82
Leads you own, at $0 each — not rented from the marketplace.
04Your free scan

In 60 seconds, see who’s taking your AC calls.

No card, no call. Enter your site and one competitor — we’ll show you the AI answers, your score, and what they’ve published that you haven’t.

05vs. what you use today

Renting shared leads vs owning your search.

The marketplace bills you more every year and stops the day you stop paying. ScoutRival builds an asset that keeps bringing calls. The honest comparison:

CapabilityAngi / lead marketplaceScoutRival
The lead is exclusively yours Sold to several shops Calls come to you
Tells you if AI names you No 2-engine grounded check
Shows what rivals just published No Daily Brief
Writes + publishes your content No BlogCraft → WordPress
Cost holds as leads get pricier Rises ~10%/yr Flat monthly seat
Typical cost~$52/lead, rising yearly$89 / mo (Pro)

ScoutRival isn’t a lead marketplace — we don’t sell leads. We help you own the searches and AI answers that generate your own. Many contractors run both through a season, then cut shared-lead spend as their visibility climbs.

06Voices from the field

Built for the shop that runs on dispatch and word of mouth.

The voice we built ScoutRival to earn — real stories land here at launch.
Example voices, written from real industry pain points — we’re onboarding founding customers now.
07The math

Less than one shared lead a week.

A single replacement job is worth thousands. The whole platform costs less than a couple of the shared leads you buy every week — and it keeps working.

Replacement jobs you’re losing / month3
Cost of staying invisible / yr
At a conservative ~$7,000 average system replacement — jobs that go to whoever AI and Google surface first.
vs
ScoutRival Pro / yr
$1,068
Visibility, competitor intel, content & publishing — an asset that generates leads you own.
08Pricing

Start free. Upgrade when it’s working.

Most shops land on Pro. Larger and multi-location contractors go Agency.

Free
$0
to try it out
  • 1 brand · 1 seat · 1 competitor
  • 50 credits/mo
  • Daily Brief + competitor watch
  • A taste of AI-visibility
Start free
Starter
$29/mo
or $290/yr — 2 months free
  • 1 brand · 1 seat · 5 competitors
  • 1,000 credits/mo
  • Full content suite + WordPress publish
  • Best for a single solo location
Choose Starter
Best for HVAC
Pro
$89/mo
or $890/yr — 2 months free
  • 3 brands · 3 seats · 5 competitors each
  • 3,000 credits/mo
  • BlogCraft long-form + one-click publish
  • Bring your own AI key = unlimited
Start with a free scan
Agency
$149/mo
or $1,490/yr — 2 months free
  • 5 brands · 5 seats · 7 competitors each
  • 5,000 credits/mo · +1,000 per extra seat
  • Bring your own AI key = unlimited
  • White-label · for agencies & multi-client
Choose Agency

Extra Agency seats $25/mo each (+1,000 credits). BYOK zeroes content & AI-visibility costs on Pro and Agency. 14-day money-back on all paid plans.

09FAQ

The honest answers.

Do you sell HVAC leads?
No — we’re the opposite of a lead marketplace. ScoutRival helps you own the searches and AI answers that generate your own exclusive calls, so you stop paying more every year for leads shared with your competitors.
Does the content really help me rank?
Publishing the guides homeowners actually search (“AC not cooling,” “furnace replacement cost {city}”) is what earns both Google rankings and AI citations over time. We can’t promise a #1 spot on a date — nobody honest can — but we show you the exact gaps and give you the content to close them.
Is the “AI rank” a real number?
AI answers aren’t a fixed leaderboard — ask the same question twice and the list often changes. We measure it honestly: repeated prompts across ChatGPT (web-grounded, with citations) and Gemini (a memory probe), turned into a weighted 0–100 score with a confidence band. A real measurement, not a made-up rank.
I’m not techy. Can I actually run this?
If you can read a text and tap approve, you can run it. The brief tells you the one thing to do, the AI drafts it, and publishing is one button. Most owners spend about 15 minutes a day.
Which AI engines do you actually check?
Two: ChatGPT (web-grounded, so it cites live sources) and Gemini (a “memory probe” — what the model already believes, no citations). They’re deliberately different signals, and we label which is which. We don’t claim to track “every AI” — no honest tool can — we measure the grounded answers your customers are most likely to see.
How soon will I show up in AI?
Honestly: it compounds, and nobody can promise a date. Publishing the content that answers your buyers’ questions is what earns citations over the following weeks — some businesses see movement in a few weeks, some longer. What you get on day one is the measurement: exactly which prompts you’re missing and the actions most likely to change it. Anyone promising an overnight “#1 in ChatGPT” is guessing.
Can I cancel, and is there a guarantee?
Yes to both — cancel anytime, no lock-in, and there’s a 14-day money-back guarantee on paid plans. You can also start on the free plan and never pay a cent until it’s earning its keep.
Two minutes, no card

See who AI sends your AC calls to today.

Run the free scan on your company and one rival. If the marketplace and the shop across town are catching calls that should be yours, you’ll see it — and know exactly how to take them back.

Run my free visibility scanSee pricing
Publishes to WordPressDelivers to Slack & DiscordChatGPT + GeminiNo shared leads