For Chiropractors

They ask AI about
the pain. Two weeks
before they call.

Patients research their condition long before they choose a practice. Right now a hospital page three states away is answering them. ScoutRival shows you which questions you’re missing, watches the practices you compete with, and writes the answers in your voice.

ChatGPT + Gemini, labelledYou approve every draftFree to start, no card

Free · no card · result in about 60 seconds

Live · 2 engines checked
scoutrival.com/scan · summitspinecare.com Live
Prompt tested
 
ChatGPT
Cited 5 sources — a hospital site and two national health pages.
Web-grounded
Gemini
Recalled “Front Range Chiropractic” by name.
Memory probe
0
AI-visibility 37/100 (±8). Front Range Chiropractic is named for your practice query. The condition questions — the ones asked two weeks earlier — are answered by a hospital three states away.
Tomorrow’s brief · action #1

Publish “Can a chiropractor help sciatica? A Denver DC’s honest answer.” It’s the question patients ask before they search for a practice at all.

See it in 84 seconds

The morning this replaces.

One brief, one action, one approved post — before your first appointment. No feature tour, just the loop.

1:24 runtime10 beats4K light themeVO included
01The problem

You’re great with patients. The ones who need you are reading someone else.

Chiropractic is chosen after weeks of self-research into a condition. That research is where the decision is actually made — and almost no practice competes for it.

0%
Ask AI, not Google, to find a local provider.
Up from 6% a year ago. If AI names the practice down the road for “chiropractor near me,” you never enter the shortlist — and nothing tells you.
BrightLocal 2026 · verify
0.2%
Of local businesses ChatGPT will actually recommend.
Against roughly 35.9% surfaced by Google’s local results. AI is around 30× more selective, so being in the answer matters more than ranking well.
2026 AI local-recommendation study · verify
~$449k
Average clinic revenue — with no marketing hire.
A typical practice is a single location with about four staff. The doctor is the marketing department, between adjustments.
IBISWorld / ClinicMind · verify
0
Condition pages on most practice websites.
Sciatica, pregnancy, adjustment safety, chiropractic vs physio — high-intent questions with real search volume, and almost nobody local answers them.
Illustrative · site audit pattern
02A day in the life
Illustrative scenario

A Wednesday at Summit Spine Care.

One realistic month — the pattern ScoutRival is built to break.

1
Wednesday · Dr. Reid, owner

A new patient says she’d been searching for three weeks before booking — and had read “about ten articles” on sciatica. None of them were his. He’d never considered that the decision happened before the search for a practice.

3 weeks of influence, lost0 condition pages
2
The gap

His site has a services list and four blog posts from 2021. He knows it’s stale. Every time he sits down to write something, a patient walks in.

4 posts in 4 yearsSite last touched 2021
3
Friday · ScoutRival, day one

The free scan scores him 37/100 and separates the two problems: he’s beaten on the practice query by one local rival, and absent entirely from the condition questions. The first draft is already written.

60 seconds$0
Eight weeks later

Ten condition guides live — sciatica, pregnancy, adjustment safety, what a first visit involves — each approved by him, published to WordPress in a click. New patients now arrive having read his answer, not a hospital’s.

~2 min/day10 guides liveScore re-measured
03How ScoutRival solves it

Four jobs a marketing hire would do — in one seat.

Pick the pain. See exactly what the product does about it.

AI-Visibility check

We ask ChatGPT (web-grounded, with citations) and Gemini (a memory probe) both kinds of question — “best chiropractor in {city}” and “can a chiropractor help sciatica” — and score how often you’re named, with a confidence band.

AI-Visibility checklive
“best chiropractor Denver” rival named
“can a chiropractor help sciatica” hospital site cited
“sports chiro Denver” named ✓
You see both halves of the funnel — the practice search and the condition search that precedes it.
Setup 2 minRe-check 60 secYour effort none

Competitor watch + Daily Brief

Pick the three or four practices you actually compete with. We watch nine channels — site, blog, Facebook, Instagram and more — and hand you a morning brief on new offers, new services and new content, plus the one thing worth doing about it.

Competitor watch + Daily Brieflive
New practice launched a $29 first-visit offer today
Rival published a sciatica guide flagged
Your move: publish your own, better one drafted
You answer their introductory offer the same week, not the next quarter.
Read time 2 min/dayNine channels

AI content in your voice

BlogCraft writes the condition guides patients actually search, in your voice, structured so AI engines can quote them. Compose writes the Facebook and Instagram posts. Everything is a draft you approve before anything publishes.

AI content in your voicelive
“Can a chiropractor help sciatica” draft ready
Citation-probability score 89
Answer-first block + FAQ schema passed
A month of content in the time it takes to review it.
Per post ~5 minPer article under 1 minYou approve

SEO audit + one-click publish

A 31-point audit grades the site and hands you the specific fixes with the code — most chiropractic-theme sites have the same handful of problems. Then every new guide publishes to WordPress in one click, as a draft.

SEO audit + one-click publishlive
AI access 62
Citability 41
Answerable content 0 pages
A stale site becomes one the engines can actually read.
Fix cards includedPublish 1 clickDraft-safe
04The impact

Less time. Less spend. More found.

What a normal month looks like before ScoutRival, and after. Same practice, same doctor, same hours.

Your time, per month
~0 hr
given back — the marketing you meant to do and never did
Checking what rivals are running ~2 hr a month 0
Writing one social post ~30 min ~5 min
Writing one condition guide ~4 hr under 1 min
Reading the morning brief ~5 min a day
Your stack, per month
4 → 1
four subscriptions and four logins become one seat
AI-visibility tracker $25–83 included
AI writing tool $39–99 included
Design tool for graphics $15–30 included
Competitor / social listening $99+ included
What actually moves
0+
condition questions answered on your own site, in eight weeks
Prompts where you’re named unknown measured
Condition questions answered 0 10+
Posts published per month 1 30+
Rival offers caught late most none

Figures are modelled from a typical single-doctor practice. The third card is what the product measures — visibility compounds over weeks, and we won’t promise a patient count nobody can promise.

05Your free scan

In 60 seconds, see what AI tells patients about their pain.

No card, no call. Drop your site in — we’ll show you the practice query, the condition questions, and which practice gets named instead of you.

Scanning…2 engines
ChatGPT · grounded
Cited 5 sources — a hospital site and two national health pages.
not named
Competitor activity
Recalled “Front Range Chiropractic” by name.
tracked
37

The full report lists every prompt you’re missing and the top 3 actions to fix it.

Get my full report →

Free · no credit card · this is a sample — your real scan runs live

01 Enter your site
02 We test your money prompts
03 You get the report — no call
06vs. what you use today

Three ways to solve this. One fits a practice.

An agency, a stack of tools, or one seat. The honest comparison — including the two things we don’t do.

Option A

Marketing agency

$1,000–3,000 / month
  • Rarely measures AI visibility
  • Competitor watch not in scope
  • Direction on a monthly call
  • Writes content — in 2–4 weeks
  • Manages reviews and posting
  • You own the content — check the contract
Real expertise, real cost. You wait on someone else’s calendar, and the knowledge leaves when they do.
Option B

Four separate tools

~$180–290 / month
  • Tracks AI visibility
  • Listening is enterprise-priced
  • You interpret all of the data
  • Generic content unless you prompt well
  • Four logins, none share context
  • You own everything you make
Cheaper than an agency — but you become the integration layer, and that’s the job you didn’t want.
Built for a business like yours Option C

ScoutRival

One seat · see pricing →
  • Two engines, labelled — re-check any day
  • Nine channels + founder-level tracking
  • A daily brief with one clear action
  • Content in your voice, drafted in ~90 seconds
  • Branded graphics + one-click WordPress
  • Yours forever — export anytime
  • Doesn’t manage reviews — keep your review tool
  • Doesn’t do patient recall — your practice software does that
The last two are deliberate. We’d rather you knew now than found out in month two — everything else is in one seat.
Run my free scan

Chiropractic practice-management suites handle recall and reviews, and owners reasonably assume overlap. Stating both plainly is what stops a $29 subscription being bought for the wrong reason.

07What owners tell us

Built for the doctor who is the marketing team.

The three weeks before a patient books — in the words of the practices living them.

08The math

One care plan covers the year.

Drag to your reality: how many new patients a month do you think you lose to the practice AI names instead of you?

New patients you’re losing / month3
151015
Cost of staying invisible / yr
At roughly $1,500 — conservative value of a completed care plan.
vs
ScoutRival / yr
$348 (Starter) or $1,068 (Pro)
Visibility, competitor intel, content and publishing — less than what you’re losing.

Care-plan values vary by model and payer mix — use your own. Full plan details on the See the pricing page →

09FAQ

Everything owners ask before they start.

What exactly do I get on day one?
A measured AI-visibility score across ChatGPT and Gemini for both your practice query and the condition questions that precede it, a 31-point audit of what’s blocking your site, and your first condition guide drafted and ready to approve. Setup is your practice name and website — about five minutes.
Is $29 enough, or do I need the bigger plan?
For a single-doctor practice, Starter is usually the right call — six channels, three competitors and ten tracked prompts covers a local market properly. Move up to Pro when you add an associate or a second location. We’d rather recommend down and keep you than oversell and lose you in month three.
Which AI engines do you check, and how?
Two, and we label which is which. ChatGPT runs web-grounded, so it cites live sources and we show you those citations. Gemini runs as a memory probe — what the model already believes about your market, without citations. They’re deliberately different signals, and reading them together tells you more than a single number would.
Is the score something I can trust and act on?
Yes — because we show you the working. You get a weighted 0–100 score with a confidence band, share of voice against the competitors you actually have, and the receipts behind every answer. AI answers shift between runs, so we show the band rather than a false-precision ranking — and you can re-check any day to watch it move.
I already pay an agency. Does this replace them?
It can, and plenty of owners use it that way. But the sharper move is to ask your agency what your AI-visibility score is. If they have an answer, keep them — you have a good agency. If they don’t, you’ve found the gap, and one seat gives you an independent instrument to measure their work every month for a fraction of the retainer.
What does one seat actually include?
AI-visibility tracking across both engines, nine-channel competitor monitoring with founder-level LinkedIn, the daily brief, content generation in your voice, branded graphics from a 330-design library, long-form articles with one-click WordPress publishing, a 31-point site audit, and Google Search Console plus Bing traffic. On Pro and Agency you can connect your own AI key and generate at zero credit cost. [See the full comparison →](/pricing)
How soon will I show up in AI?
Honestly: it compounds, and nobody can promise a date. Publishing the content that answers your buyers’ questions is what earns citations over the following weeks. What you get on day one is the measurement — exactly which prompts you’re missing and the actions most likely to change it. Anyone promising an overnight “#1 in ChatGPT” is guessing.
What if it isn’t right for us?
Start free — no card, and the scan costs nothing. Paid plans carry a 14-day money-back guarantee, you can cancel anytime with no lock-in, and everything you generate exports as HTML, Markdown, PDF or plain text. What you create is yours whether you stay or not. Two things we deliberately don’t do: manage reviews, and handle patient recall. If either is your only gap, we’ll tell you a different tool is the better spend.
Two minutes, no card

Find out what AI says about your practice.

Then decide. The scan is free, the report is yours, and nobody calls you.

Brief to SlackTelegramDiscordWordPress draftsExport anytime
Partner programme

Your audience runs chiropractic practices. Send them something useful.

If you coach practices, run a practice-growth community, or build sites for chiropractors, ScoutRival pays recurring commission on every practice you refer — for as long as they stay.

  • Recurring commission, not one-off. You earn every month they stay, not just on the first payment.
  • Your rate is set on fit. Reviewed individually on your audience and authority — not a flat rate everyone gets.
  • A link that does the work. Send this page. The free scan gives them a specific finding in about a minute — no demo call to book.
  • Nothing you have to defend. Two engines, labelled. No invented rankings. We say what the product doesn’t do, so you’re never the one over-promising.
  • A 30-day attribution window and a partner dashboard showing clicks, signups and earnings.

How it works

1
Apply in about two minutes
Tell us who your audience is. No traffic minimum.
2
We review it by hand
Every application is read by a person. Rate set on audience fit, not a tier table.
3
You get a link and your rate
Share this page, the free scan, or your own write-up. Tracked for 30 days.
4
You earn every month they stay
Commission clears after a 45-day hold, $50 minimum payout, visible in your dashboard.
Recurring
not one-off
30 days
attribution window
Per-partner
rate set on fit