They research for
four months. You meet
them at week sixteen.
A homeowner planning a kitchen spends three to six months reading before they contact a single contractor. Right now that entire window belongs to a national cost-guide site — and to the remodeler who publishes.
Free · no card · result in about 60 seconds
Publish “What a kitchen remodel actually costs in Denver — 2026 numbers from a builder.” It’s the first thing homeowners search, and no local contractor has answered it.
The morning this replaces.
One brief, one action, one approved post — before your first appointment. No feature tour, just the loop.
You quote the job. Someone else framed the budget.
By the time a homeowner calls you, they’ve read for months and already decided what this should cost. You’re negotiating against a number you had no part in setting.
A Thursday at Summit Kitchen & Bath.
The four months you never see — and what changes when you do.
A homeowner walks the job and says “I was expecting around $38,000.” The real number is $62,000. Marco spends twenty minutes explaining why — the same twenty minutes he spends on every quote.
That $38,000 came from a national cost-guide site with no idea what cabinetry costs in Denver. Marco has a beautiful portfolio and not one page explaining what a remodel actually costs here.
The scan scores him 31/100 and shows why: Alpine Design Build is cited for six money prompts, his gallery-heavy site takes nine seconds to load, and nothing on it answers a research-phase question. Action #1 is drafted.
Nine cost and materials guides live, written in his voice, published to WordPress as drafts he approved. Homeowners now arrive quoting his numbers. The twenty-minute budget conversation has become a five-minute confirmation.
Four jobs a marketing hire would do — in one seat.
Pick the pain. See exactly what the product does about it.
BlogCraft cost content
BlogCraft writes the long-form cost and materials guides homeowners actually search — “what a kitchen remodel costs in {city},” “quartz vs granite,” “how long a bath remodel takes” — structured so AI engines quote them, and published to your WordPress as a draft.
AI-Visibility check
We ask ChatGPT and Gemini the questions homeowners type before they call anyone, and score how often you’re named against the remodelers you actually compete with — with a confidence band, re-checkable any day.
Competitor watch + Daily Brief
Watch rival remodelers across nine channels — including Instagram and Pinterest, where this category’s before-and-after transformations actually drive discovery — and get a morning brief on what they published and what to do about it.
SEO audit + one-click publish
A 31-point audit finds why the engines can’t read your site — usually image weight and missing structure on a portfolio-heavy build — and hands you the fix with the code. Then every new guide publishes in one click.
Less time. Less spend. More found.
What a normal month looks like before ScoutRival, and after. Same shop, same crew, same hours.
Figures are modelled from a typical single-market remodeler. The third card is what the product measures — content compounds over months in this trade, and we won’t promise a job count nobody can promise.
In 60 seconds, see what AI tells homeowners a remodel costs.
No card, no call. Drop your site in — we’ll show you the number AI is quoting, which remodeler it names, and what’s stopping it naming you.
The full report lists every prompt you’re missing and the top 3 actions to fix it.
Free · no credit card · this is a sample — your real scan runs live
Three ways to solve this. One fits a remodeler.
An agency, a stack of tools, or one seat. The honest comparison — including the two things we don’t do.
Marketing agency
- Rarely measures AI visibility
- Competitor watch not in scope
- Direction on a monthly call
- Writes content — in 2–4 weeks
- Manages reviews and posting
- You own the content — check the contract
Four separate tools
- Tracks AI visibility
- Listening is enterprise-priced
- You interpret all of the data
- Generic content unless you prompt well
- Four logins, none share context
- You own everything you make
ScoutRival
- Two engines, labelled — re-check any day
- Nine channels + founder-level tracking
- A daily brief with one clear action
- Content in your voice, drafted in ~90 seconds
- Branded graphics + one-click WordPress
- Yours forever — export anytime
- Doesn’t manage your Google Business Profile or map-pack rank
- Doesn’t auto-post — you paste and publish
Some remodeling enquiries do come through the local pack, and we don’t touch it. Saying so up front means nobody buys expecting map-pack help and churns in month two — the single most common mis-sale in the trades.
Built for the owner who is the marketing team.
The four months before the phone rings — in the words of the builders who live them.
One kitchen covers a decade.
Drag to your reality: how many projects a month do you think you lose to the remodeler who got found first?
Project margins vary widely by scope — use your own. Full plan details on the See the pricing page →
Everything owners ask before they start.
What exactly do I get on day one?
Does this actually work for a trade like remodeling?
Which AI engines do you check, and how?
Is the score something I can trust and act on?
I already pay an agency. Does this replace them?
What does one seat actually include?
How soon will I show up in AI?
What if it isn’t right for us?
Find out what AI tells homeowners a remodel costs.
Then decide. The scan is free, the report is yours, and nobody calls you.
Your audience runs remodeling companies. Send them something useful.
If you coach contractors, run a trade community, or build websites for remodelers, ScoutRival pays recurring commission on every company you refer — for as long as they stay.
- Recurring commission, not one-off. You earn every month they stay, not just on the first payment.
- Your rate is set on fit. Reviewed individually on your audience and authority — not a flat rate everyone gets.
- A link that does the work. Send this page. The free scan gives them a specific finding in about a minute — no demo call to book.
- Nothing you have to defend. Two engines, labelled. No invented rankings. We say what the product doesn’t do, so you’re never the one over-promising.
- A 30-day attribution window and a partner dashboard showing clicks, signups and earnings.