Start free.
See what they
are posting.
You compete against operators who are not insured, not bonded and not paying properly — on price, where the customer cannot tell the difference. This shows you what your competitors are doing and writes the explanation that separates you.
Free · no card · result in about 60 seconds
Publish “What house cleaning actually costs in Nashville — and what insured and bonded means.” It is the highest-volume question and a marketplace currently owns it.
The morning this replaces.
One brief, one action, one approved post — before your first appointment. No feature tour, just the loop.
Competing on price against people who are not playing by the rules.
A customer comparing two quotes cannot see who is insured, who is bonded, and who is paying their staff properly. That difference is explainable — and almost nobody explains it.
A Tuesday at Fresh Start Cleaning.
The price comparison, and the difference nobody can see.
She loses a recurring client to a quote $40 a visit cheaper. That operator is not insured and pays cash. Alina cannot say so without sounding like she is making excuses.
She asks ChatGPT what house cleaning costs in Nashville. Two gig marketplaces answer — one of which takes 20% of every job she gets through it.
She starts on the free plan because the paid one is a real decision at her margins. The scan scores her 41/100 and shows the pricing question entirely owned by platforms.
Five guides live on what insured and bonded actually means, what a deep clean includes, and why quotes differ. She moved to Starter once it had earned it — not before.
Three jobs this does — at a price that fits.
Be realistic about scale here: this is a free-and-Starter product for a thin-margin business.
BlogCraft trust content
BlogCraft writes what insured, bonded and background-checked actually mean, what a deep clean includes, and why quotes differ — the argument you cannot make in person without sounding defensive.
Competitor watch
Watch the cleaning companies you compete with across nine channels, summarised each morning. This is the most tangible thing at this price point and it works on the free plan.
AI-Visibility check
We ask ChatGPT and Gemini the pricing and service questions customers research, and show which platforms are cited for your market — usually the ones charging you commission.
Then this solves the wrong thing
If you are turning work away because you cannot staff it, more enquiries make your week worse, not better. We do not help you hire, schedule, or retain cleaners — and in this trade that is very often the real constraint. Come back when the crew can take more work.
Less time. Less spend. More found.
What a normal month looks like before ScoutRival, and after. Modest, honest, and appropriate to the size of the business.
Deliberately modest. This is a thin-margin business and we recommend the free plan first, Starter only when it has earned it, and never Pro. A cleaning company should not be spending real money on marketing software.
In 60 seconds, see who is answering your customers.
No card, ever, on the free plan. Drop your site in — we’ll show you which marketplace is cited for your market.
The full report lists every prompt you’re missing and the top 3 actions to fix it.
Free · no credit card · this is a sample — your real scan runs live
Three ways to solve this. One is free.
A marketplace, a stack of tools, or one seat. The honest comparison — including the two things we don’t do.
Marketing agency
- Rarely measures AI visibility
- Competitor watch not in scope
- Direction on a monthly call
- Writes content — in 2–4 weeks
- Manages reviews and posting
- You own the content — check the contract
Four separate tools
- Tracks AI visibility
- Listening is enterprise-priced
- You interpret all of the data
- Generic content unless you prompt well
- Four logins, none share context
- You own everything you make
ScoutRival
- Two engines, labelled — re-check any day
- Nine channels + founder-level tracking
- A daily brief with one clear action
- Content in your voice, drafted in ~90 seconds
- Branded graphics + one-click WordPress
- Yours forever — export anytime
- Doesn’t manage your Google Business Profile or map-pack rank
- Doesn’t replace your marketplace listing quickly
Cleaning enquiries come heavily through the map pack and neighbourhood apps, and marketplaces are a rented channel that takes time to reduce dependence on. At this price point, precision about scope matters more than anywhere.
Built for the owner who is the whole business.
The price comparison — in the words of the cleaners who finally explained the difference.
One recurring client covers the year.
Drag to your reality: how many clients a month do you think you lose to a cheaper, uninsured quote?
Client values vary by frequency and home size — use your own. Full plan details on the See the pricing page →
Everything owners ask before they start.
What exactly do I get on the free plan?
Should I ever upgrade?
Which AI engines do you check, and how?
Is the score something I can trust and act on?
I already pay an agency. Does this replace them?
What does one seat actually include?
How soon will I show up in AI?
What if it isn’t right for us?
Start free and see who is answering your customers.
Then decide. The scan is free, the report is yours, and nobody calls you.
Your audience runs cleaning businesses. Send them something useful.
If you coach cleaning-business owners, run an industry community, or serve home-service operators, ScoutRival pays recurring commission on every business you refer — for as long as they stay.
- Recurring commission, not one-off. You earn every month they stay, not just on the first payment.
- Your rate is set on fit. Reviewed individually on your audience and authority — not a flat rate everyone gets.
- A link that does the work. Send this page. The free scan gives them a specific finding in about a minute — no demo call to book.
- Nothing you have to defend. Two engines, labelled. No invented rankings. We say what the product doesn’t do, so you’re never the one over-promising.
- A 30-day attribution window and a partner dashboard showing clicks, signups and earnings.