You pay $542 a lead.
This homeowner
found you free.
Emergency calls will always be a race. The insurance-claim work — where the homeowner reads for two days before calling anyone — is winnable, and right now a franchise brand owns it.
Free · no card · result in about 60 seconds
Publish “Does homeowners insurance cover water damage? What an adjuster actually looks for.” It is the highest-volume pre-emergency question and no independent has answered it.
The morning this replaces.
One brief, one action, one approved post — before your first appointment. No feature tour, just the loop.
You are paying franchise prices for leads you could own.
The 2am emergency is decided on Google Maps. The claim work — planned remediation, mould, contents — is decided days earlier, on research nobody local is competing for.
A Thursday at Rapid Restoration.
The two days before the call — and who owns them.
A homeowner calls having already decided the insurer’s preferred vendor is the safer choice. She read that somewhere. Ray spends the call undoing a position he had no part in forming.
He is paying $610 a lead in his metro, shared with two other companies. His site has a services list and no answer to a single insurance question.
The scan scores him 26/100 and shows a national franchise cited for eight of ten prompts. It also finds the real technical issue: twelve near-identical service-area pages, which is why none of them rank.
Eleven claim-process guides live — what is covered, what an adjuster looks for, whether to use the insurer’s vendor. Homeowners now arrive having read his explanation. The paid spend still runs; it is no longer the only channel.
Four jobs a marketing hire would do — in one seat.
Pick the pain. See exactly what the product does about it.
BlogCraft claim content
BlogCraft writes the insurance-process guides homeowners read before they call anyone — what is covered, how to document, what an adjuster looks for, whether to use the insurer’s preferred vendor — structured so AI engines quote them.
AI-Visibility check
We ask ChatGPT and Gemini the claim questions and the service queries, and score how often you are named against the franchise brands you actually compete with — with a confidence band.
Competitor watch + Daily Brief
Watch the franchise brands and independents in your market across nine channels, and get a morning brief on what they published and the one thing worth doing about it.
SEO audit + one-click publish
A 31-point audit finds the duplication problem almost every restoration site has — a dozen near-identical city pages competing with each other — and hands you the fix with the code.
Less time. Less spend. More found.
What a normal month looks like before ScoutRival, and after. Same company, same crews, same hours.
Figures are modelled from a typical single-market restoration company. The third card is what the product measures — organic leads compound over months and we won’t promise a call volume nobody can promise.
In 60 seconds, see who owns the insurance question.
No card, no call. Drop your site in — we’ll show you which franchise gets cited, and the technical reason your service-area pages aren’t ranking.
The full report lists every prompt you’re missing and the top 3 actions to fix it.
Free · no credit card · this is a sample — your real scan runs live
Three ways to solve this. One fits an independent.
An agency, a stack of tools, or one seat. The honest comparison — including the two things we don’t do.
Marketing agency
- Rarely measures AI visibility
- Competitor watch not in scope
- Direction on a monthly call
- Writes content — in 2–4 weeks
- Manages reviews and posting
- You own the content — check the contract
Four separate tools
- Tracks AI visibility
- Listening is enterprise-priced
- You interpret all of the data
- Generic content unless you prompt well
- Four logins, none share context
- You own everything you make
ScoutRival
- Two engines, labelled — re-check any day
- Nine channels + founder-level tracking
- A daily brief with one clear action
- Content in your voice, drafted in ~90 seconds
- Branded graphics + one-click WordPress
- Yours forever — export anytime
- Doesn’t manage your Google Business Profile or map-pack rank
- Doesn’t buy or replace emergency leads
The 2am emergency search is decided in the local pack and we don’t touch it. Saying so plainly is the difference between a customer who understands what they bought and one who churns angrily in month two.
Built for the owner who is the marketing team.
The two days before the phone rings — in the words of the operators who own them now.
One claim job covers three years.
Drag to your reality: how many jobs a month do you think you lose to the company that got found first?
Job values vary enormously by loss type — use your own. Full plan details on the See the pricing page →
Everything owners ask before they start.
What exactly do I get on day one?
Will this replace the leads I’m buying?
Which AI engines do you check, and how?
Is the score something I can trust and act on?
I already pay an agency. Does this replace them?
What does one seat actually include?
How soon will I show up in AI?
What if it isn’t right for us?
Find out who owns the insurance question in your market.
Then decide. The scan is free, the report is yours, and nobody calls you.
Your audience runs restoration companies. Send them something useful.
If you train restoration operators, run an industry community, or consult on claims, ScoutRival pays recurring commission on every company you refer — for as long as they stay.
- Recurring commission, not one-off. You earn every month they stay, not just on the first payment.
- Your rate is set on fit. Reviewed individually on your audience and authority — not a flat rate everyone gets.
- A link that does the work. Send this page. The free scan gives them a specific finding in about a minute — no demo call to book.
- Nothing you have to defend. Two engines, labelled. No invented rankings. We say what the product doesn’t do, so you’re never the one over-promising.
- A 30-day attribution window and a partner dashboard showing clicks, signups and earnings.